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Squid Game 3: A Global Hit And 3 Career Lessons for Workers and Companies in Vietnam

GeneralJuly 04, 2025 15:36

Squid Game 3: A Global Hit And 3 Career Lessons for Workers and Companies in Vietnam

Netflix’s Squid Game Season 3 is breaking records yet again. Released in June 2025, it clocked over 60.1 million views and 368.4 million hours watched within just 3 days, securing its place as one of Netflix’s most successful shows in history.

But behind the games, betrayals, and cliff-hangers lies a reality that hits close to home for professionals and businesses in Vietnam — a world where competition is fierce, adaptability is survival, and the rules are constantly changing.

So, what can workers and companies in Vietnam learn from the Squid Game phenomenon?

Why Squid Game Captured the World - Including Vietnam

1. A Story of Survival Everyone Understands

Squid Game resonates globally because it mirrors the pressures of everyday life — rising costs, job competition, and the constant fight to improve one’s circumstances.

For Vietnam, one of the fastest-growing economies in Asia, the message hits particularly hard. Whether you're a worker navigating a competitive job market in Ho Chi Minh City or a start-up founder in Hanoi pushing for growth, the fight for survival, success, and security is real.

2. Marketing That Became a Global Movement

Netflix’s Squid Game didn’t just rely on traditional ads. It leveraged viral storytelling, turning the show into a pop-culture phenomenon:

More than 25 countries hosted pop-up events.
Over 273,000 fans participated globally.
Vietnam saw a surge of Squid Game-inspired content on TikTok, Facebook, and Instagram.

Lesson: Businesses that tell compelling stories—whether for customers or employees—create loyalty, community, and buzz.

3. Quality Wins Every Time

From symbolic set designs to emotionally gripping narratives, Squid Game proves that quality content stands out in a crowded marketplace.

In Vietnam’s rapidly evolving economy, this applies directly: whether you’re delivering a product, service, or job experience, excellence is no longer optional — it’s survival.

3 Career & Business Lessons from Squid Game for Vietnam

1. Adapt or Risk Elimination

Every game in Squid Game requires a different strategy. Players who couldn’t adapt were eliminated.

For workers: Upskilling is no longer optional. AI, green energy, digital transformation, and cross-border jobs are redefining careers in Vietnam. Are you ready?
For companies: Those that resist change—whether avoiding digitalisation, ESG goals, or hybrid work—risk falling behind.

2. Collaboration Beats Solo Play

Despite the brutal competition, the players who survive longest are often those who collaborate.

For companies: Teams that foster collaboration, innovation, and knowledge-sharing outperform those stuck in silos.
For workers: Networking, mentorship, and peer learning are essential for career growth in Vietnam’s dynamic job market.

3. Well-Being and Ethics = Long-Term Success

Betrayal is a recurring theme in Squid Game. In the real world, poor ethics or ignoring employee well-being leads to brand damage, resignations, and failure.

For companies: Investing in employee well-being isn’t a luxury—it reduces turnover, boosts productivity, and strengthens your employer brand.
For workers: Choose employers who value mental wellness and ethics. Your long-term career growth depends on it.

Why This Matters Right Now in Vietnam

Vietnam’s labour market is booming but competitive:

Job demand is high in tech, manufacturing, green energy, logistics, and finance.
Yet, skills gaps persist, especially in AI, leadership, and sustainable industries.
Companies that invest in people, collaboration, and well-being report up to 24% lower turnover and stronger growth.

The message from Squid Game is clear: whether as a company or individual, those who adapt, collaborate, and prioritise well-being are the ones who survive — and win.

FAQs – What Squid Game 3 Can Teach Vietnam’s Workers and Businesses

Q1: Why is Squid Game 3 relevant to workers in Vietnam?

It highlights the need for adaptability, resilience, and collaboration—skills that are essential in Vietnam’s fast-changing economy.

Q2: What can Vietnamese companies learn from Netflix’s success?

Storytelling, emotional branding, and creating experiences for customers and employees are key to winning in a competitive market.

Q3: How important is mental wellness in Vietnam’s workplace today?

Extremely. Burnout is rising, especially among younger workers. Companies that support well-being have lower turnover and higher productivity.

Play the Game — And Win in Vietnam’s Job Market

At Reeracoen Vietnam, we help businesses and workers not just survive — but thrive.
👉 For Employers: Find the right talent for your company.
👉 For Job Seekers: Discover new career opportunities in Vietnam.

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